Showing posts with label marketing list. Show all posts
Showing posts with label marketing list. Show all posts
Wednesday, January 11, 2017
Friday, April 22, 2016
What is List Hygiene and why is it important?
In the spirit of spring cleaning, here is some information on
the benefits of performing maintenance on your email marketing lists. This
entails cleaning out inactive contacts from your future email marketing
campaigns. Performing this regularly is a sound strategy to ensure you are only
emailing the people who truly want your messages.
What is list hygiene?
Email providers have become smarter and more attuned to what
recipients want to receive in their inbox. This means a clean list is a must
when it comes to getting your emails delivered to the inbox. They are digging
in deep to the emails you’re sending and the engagement recipients are having
with those messages.
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